Buy now, pay later provider Openpay has launched its OpyPay product in the US.
OpyPay has a number of claimed differentiators from other BNPL offerings, including longer repayment terms (up to 24 months) and larger limits (up to $20k).
Openpay will target healthcare, education, auto repair and home improvement markets. The CEO of Opy USA, Brian Shniderman, notes that the product is built for "life's unexpected and important expenses, such as emergency dental surgery, sudden auto repair, and medical care for a beloved pet".
OpyPay is being distributed to be available to 1,200 hospitals and clinics via the ezyVet veterinary software.
Shares in the Openpay Group
(ASX:OPY) are trading 0.7 per cent higher at $1.40.
