Harvey Norman Holdings Ltd (ASX:HVN) has kick-started a renewed online strategy to bring Australian online shoppers back to home-grown companies.
The company’s chief, Gerry Harvey, says he wants his company to turn over $100 million annually within the next two years.
He told Fairfax newspapers he wants to take the company’s turnover to $1 billion within five to 10 years.
The launch of a centralised online store midway through this year will hopefully see a majority of revenues going to franchisees of the company.
Harvey Norman Holdings reported a net profit of $134 million for the first six months of the 2011 financial year.
