The Drinks Library App launched with OpenDNA

Company News

by Rachael Jones

Leading artificial intelligence company OpenDNA (ASX:OPN) and Endeavour Drinks Group have launched The Drinks Library App.

The app will provide users with the ability to tap into Endeavour’s product suite and choose off the shelf alcoholic beverages best to suit their immediate needs.

There will be psychographic profiling and user interaction with the app as consumers create a library of potential tailored products.

The Endeavour Drinks Group is operated by Woolworths (ASX:WOW).

They also own Dan Murphy’s, BWS and CellarMasters brands.

The Drinks Library App is now available in both the Apple iOS App Store and Google Play Store.

Shares in OpenDNA (ASX:OPN) are trading at 7c. 
 

Rachael Jones

Finance News Network
Rachael comes to FNN after working for Fairfax Media covering international breaking news, including the global economy and politics. She joined FNN in February 2018. She has reported on Australia’s finance news for various organisations since 2000 and has also interviewed a number of key business players, including Bill Gates. Rachael has also worked across a number of countries, including the UK and the US.