CBA tries to win back customers

Company News


The Commonwealth Bank of Australia (ASX:CBA) is attempting to win back customers by getting rid of fees across mortgage and savings accounts, according to Fairfax Media.

The move follows intense criticism of the bank’s large out-of-cycle interest rate rises.

The CBA severely dented customer satisfaction with a larger than expected 45 basis point interest rate rise on Melbourne Cup day.

Data compiled by Roy Morgan research showed the CBA’s satisfaction ranking sunk to a five year low in November.

The Commonwealth Bank lifted its net profit to $5.7 billion in the 2010 fiscal year.

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