Transcription of Finance News Network Interview with Adslot Limited (ASX:ADJ) CEO, Ian Lowe Carolyn Herbert: Hello I’m Carolyn Herbert for the Finance News Network and joining me from Adslot Limited
(ASX:ADJ), to discuss its full year results for FY2015 is Chief Executive, Ian Lowe. Ian, welcome back.
Ian Lowe: Thanks for having me.
Carolyn Herbert: The Company has just released its results for last financial year. What were the highlights?
Ian Lowe: Overwhelmingly the highlight was our year-on-year revenue growth of 28 per cent, and our corresponding EBITDA growth of 32 per cent, year-on-year. Within that result, the trading technology segment is really the growth driver at 69 per cent growth, year-on-year. And we’ve forecast for that growth to continue and accelerate into FY16, and beyond.
Carolyn Herbert: Tell us about Adslot’s technology and how it fits into the marketplace?
Ian Lowe: So we have two core platforms or technology solutions. The first is a trading solution, which automates the interaction between buyers and sellers of online display advertising. And the second is a workflow automation technology called Symphony, which we sell principally to large media buyers, or media agencies. And that technology automates a lot of the administrative tasks, in and around the way that they transact with publishers, for those same media transactions.
So the validation that we’re seeing is in both areas. So we’re seeing a significant lift in the volume of transactions that we’re capturing, through the Adslot trading technology. And correspondingly, we’re seeing a significant ongoing growth, which we project will continue in the dollars that are being captured, through our Symphony workflow platform.
Now the correlation of these two is really important and it’s a key strategy for the Company, because we’ve undertaken an integration of our transaction toolset and the workflow toolset, to actually start to leverage more of that demand that we capture through Symphony, into our trading technology.
Carolyn Herbert: You say Symphony will account for almost $3 billion of media trading in the coming year. Are you on track for this?
Ian Lowe: Very much so. So that’s a projection we’ve made with some real confidence. And if you look again at the results of the year just concluded, we anticipate that it will be potentially in excess of $3 billion. And we’re very much on track for that.
Carolyn Herbert: The digital media sector is one that seems to be in a state of constant evolution. What trends are you seeing in the way that media is traded globally?
Ian Lowe: Unquestionably automation is where the industry is heading, in and around the way that it manages trading. And this is a dynamic that transcends the digital condition, and we’re starting to see automation technologies emerge for press, print and television, and other media as well. So this is part of a broader structural change where the industry is looking for efficiencies. It’s looking to derive effectiveness benefits, not just doing the same things cheaper and smarter and more efficiently, but actually getting better outcomes for advertisers as a result. So really what Adslot, or the journey that Adslot is on, is very consistent with and seeks to take advantage of this broader trend.
Carolyn Herbert: Finally Ian, what goals is the Company setting for itself in the coming year?
Ian Lowe: We’ve talked about our anticipation for further growth, so very much along the same lines of the last year and the FY15 result. But beyond that, we’ve talked a lot about our expectation for accelerated growth, through FY16 and beyond. So we’re not giving specific guidance as it relates to that, except to say that the growth will continue and accelerate in the FY16 year.
Carolyn Herbert: Ian Lowe, thanks for the update on Adslot.
Ian Lowe: Thanks for having me.
Ends
