Outdoor advertising company APN Outdoor Group Limited
(ASX:APO) has struck a deal with cross-track digital advertising system owner and operator XTD Limited
(ASX:XTD).
The deal is for the advertising rights for XTD’s new system within the Brisbane metro rail network which will is expected to be operational in June.
XTD has the world’s first, designed for rail, cross-track digital video system which will broadcast all forms of content to metro train commuters.
XTD CEO Steve Wildisen says the APN Outdoor partnership enables the company to showcase Australia as its shop window for international expansion with the XTD system.
APN Outdoor Group reported a net loss of $12.24 million in the 2014 calendar year.
