Bubs Australia (ASX:BUB) has taken on its first major project of the Bubs/Beingmate Joint Venture by creating a channel partnership with Kidswant, China's largest mother and baby chain store.
Bubs Organic® food products are now in 275 Kidswant stores in key shopping areas in 123 cities throughout China.
Their annual turnover is over $2 billion.
Retail sales value is expected to be around $6 million in first year.
Shares in Bubs Australia (ASX:BUB) are trading 18.3 per cent higher at $1.10.